When you’re observing users in the wild, one thing’s for sure – there’s a lot going on. To help you capture key insights, observations and ideas on-the-fly, we’ve created this worksheet you can download and print to make sure you don’t miss any important details when you’re in the field.
For more info on observational user research and other related topics, check out these articles:
UX research methods (part I): Avoiding user bias with observational user testing
UX research methods (part II): Unlocking user insights with qualitative testing
UX research methods (part III): When to use quantitative data to justify product improvement decisions
Early and often: The importance of UX research throughout the product development process
Quality reporting is the key to realizing the full ROI of actionable UX research
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Sarah Freitag
As Director of UX Research, Sarah draws on her deep understanding of EdTech users and her background in research, design and business strategy to enable our clients to make confident decisions that result in products that solve real needs and create demonstrable impacts on their business’ bottom lines. Like her design-side counterpart at Openfield, Sarah is responsible for fostering collaboration, team development and for bringing new strategic initiatives and methodologies that allow our company to stay ahead of the curve of what EdTech users truly need to realize higher levels of learning and teaching success. Sarah is an avid reader and an adventurous explorer. Highlights from her favorite travels include Morocco, Peru, Italy, Denmark and France. With the recent pandemic-induced reduction in travel, she makes it a point to fulfill her wanderlust with another one of her passions, cooking and baking, by experimenting with recipes inspired by cultures around the world.
