UX research produces the critical insights you need to create an EdTech product your users can’t live without. But not all UX research findings are created equal. If you treat each bit of feedback with the same level of urgency, you’ll spin your wheels and quickly reach a point of diminishing returns.
To get the highest return on your UX research investment, you need to carefully evaluate each finding and focus on the features and fixes that yield the biggest impact — for your users and your product’s future.
Download our four tips on how to properly prioritize your UX research findings and you’ll be on your way to doing just that.
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Sarah Freitag
As Director of UX Research, Sarah draws on her deep understanding of EdTech users and her background in research, design and business strategy to enable our clients to make confident decisions that result in products that solve real needs and create demonstrable impacts on their business’ bottom lines. Like her design-side counterpart at Openfield, Sarah is responsible for fostering collaboration, team development and for bringing new strategic initiatives and methodologies that allow our company to stay ahead of the curve of what EdTech users truly need to realize higher levels of learning and teaching success. Sarah is an avid reader and an adventurous explorer. Highlights from her favorite travels include Morocco, Peru, Italy, Denmark and France. With the recent pandemic-induced reduction in travel, she makes it a point to fulfill her wanderlust with another one of her passions, cooking and baking, by experimenting with recipes inspired by cultures around the world.
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